A Guide to Video Encoding for Streaming Services

Listen to this article In the bustling world of streaming services, making sure viewers can enjoy their favorite shows and movies without any hiccups is key. Imagine watching your favorite series, only to have...

Fundamentals of Ad Tech for AVOD Services

Listen to this article With everyone wanting more stuff to watch online, ad-supported video-on-demand (AVOD) steps in with a big library of content at no cost. They use data to show you ads and suggest things...

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What is Cloud Playout?

Listen to this article Have you spent months planning to move your traditional TV channel to the cloud or trying to set up an online TV channel? In addition to carefully planning your content and infrastructure, it’s...

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What is IPTV and why is it trending?

Listen to this article Everything, including TV, has become easier to access due to the availability of the internet. Antennas, satellite dishes, and fiber-optic cables are no longer used for broadcasting television...

Coupon Marketing for OTT Business

Listen to this article The purpose of coupon marketing is to offer a discount to your valuable customers and increase their desire to save money by upgrading plans or purchasing more content.  But coupon marketing...

Subbu Murugan