marketing Archives - Ventuno

Coupon Marketing for OTT Business

Coupon Marketing for OTT Business

ByAnjana Devi October 7, 2022May 20, 2023

The purpose of coupon marketing is to offer a discount to your valuable customers and increase their desire to save money by upgrading plans or purchasing more content. But coupon marketing is not just about your existing users. In fact, coupons are a great way to introduce new customers to your OTT service and then…

Why does your VOD content need trailers?

Why does your VOD content need trailers?

ByAnjana Devi August 26, 2022March 9, 2023

Listen to this article Marketing your content with trailers is one of the most effective ways to take it to your audience. The trailer makes them curious about the movie/show and gives them a glimpse into what it will be about. By telling them what to expect, you can set clear expectations that don’t fail…