Listen to this article A decade ago we used to buy CDs and DVDs to watch movies and listen to music. Nowadays, more and more people just stream everything online through services like Netflix and Spotify...
Latest Posts
What is EPG and how to create one?
Listen to this article Remember the days when you will have to check the newspaper or other printed medium to check what was on air for the day. Today, the program guide has evolved from a printed document to an...
Coupon Marketing for OTT Business
Listen to this article The purpose of coupon marketing is to offer a discount to your valuable customers and increase their desire to save money by upgrading plans or purchasing more content. But coupon marketing...
Why does your VOD content need trailers?
Listen to this article Marketing your content with trailers is one of the most effective ways to take it to your audience. The trailer makes them curious about the movie/show and gives them a glimpse into what it will...