OTT platforms began in the early 2000s when faster internet and better video compression allowed content to be streamed over the Internet. At first, OTT services were only available on desktop computers, and users had to download large files to watch anything. But as internet speeds improved and mobile technology advanced, streaming evolved to allow…
Have you spent months planning to move your traditional TV channel to the cloud or trying to set up an online TV channel? In addition to carefully planning your content and infrastructure, it’s essential to use the right tools and resources to start an online TV channel. It can be challenging to manage and deliver…
Remember the days when you will have to check the newspaper or other printed medium to check what was on air for the day. Today, the program guide has evolved from a printed document to an interactive feature, which keeps users glued to their devices to find out more about what’s available to watch. And…
Everything, including TV, has become easier to access due to the availability of the internet. Antennas, satellite dishes, and fiber-optic cables are no longer used for broadcasting television. Instead, television programs are distributed over the internet. There are so many ways in which content is distributed over the internet. It is no doubt that IPTV…
The FAST TV audience has been on the rise in recent times. Multiple FAST platforms are now bigger in terms of the number of viewers compared to cable and satellite TV platforms in the U.S. This is a turning point for many live TV channels and content publishers as it is going to demand a…
OTT platforms have changed the TV viewing experience across the globe. Cable TV has become a thing of the past, and people are turning to streaming services — driven by the desire for ad-free, on-demand content. In 2024, there are over 50 million active viewers worldwide who use Fire TV to access their favorite content…
The OTT TV industry has become a highly competitive space for content creators. Year after year, several new players are coming into the markets the world over and the competition just keeps growing. To give your brand a fighting chance at survival and market dominance, you need to be present on every OTT platform and…
If it’s your first time publishing OTT content online, launching your Apple TV app could prove to be a really smart choice. With over With over 14% of CTV OS share in US, Apple TVOS is the second most popular CTV OS in the US. So building an Apple TV app can give you the…
Adding Targeting for a plan Plan Targeting listing in Ventuno dashboard: Adding a Plan Plan listing in the Ventuno dashboard: Plan Listing Adding targeting for a SVoD Plan Similarly, each plan can be targeted to a specific subset. Customizable plan details: Price Discount Percentage Currency Interval Country Payment Vendor (Stripe, ICICI Payment Gateway, etc,.) Targeting parameters:…