avod svod tvod

SVOD, AVOD or TVOD: Choose the best for your video business

When Netflix started in 1997, it disrupted the video rental industry by selling and renting DVDs through postal service. Now, not many people remember buying VHS tapes and DVDs from video renting stores. In 2007, Netflix again disrupted the video industry by introducing Video on demand as one of their core services. As Internet speed…

video encoding - streaming services

A Guide to Video Encoding for Streaming Services

In the bustling world of streaming services, making sure viewers can enjoy their favorite shows and movies without any hiccups is key. Imagine watching your favorite series, only to have it constantly buffer or look blurry. Frustrating, right? That’s where effective video encoding comes in. It’s the secret sauce behind smooth playback, reducing those buffer…

11 key features to look for in an OTT platform

11 key features to look for in an OTT platform

The global demand for streaming services has skyrocketed, with audiences shifting from traditional cable TV to on-demand digital content. Viewers now expect high-quality, easily accessible content anytime, anywhere. This surge in demand has led to fierce competition, making it essential for businesses to establish a strong presence in the OTT (Over-the-Top) space. To stay ahead…

Drive organic discovery by optimizing your OTT and Mobile Apps

Drive organic discovery by optimizing your OTT and Mobile Apps

You have built anĀ OTT Video Stream Service and Mobile apps using Ventuno’s easy and affordable SaaS solution. Your next challenge is to market it efficiently, so that users can easily discover the app, download it and start viewing your content. There are millions of apps and with platforms like Apple TV, Netflix, Amazon Fire and…

Is your Business Ready for OTT

Is your video business ready for OTT?

The era of one-dimensional, rigid and linear television has given way to interactive Over-The-Top (OTT) streaming. For the first time in the history of Television, advertisers are spending more money on digital than traditional TV. Many content creators have already adapted to this forced change by diversifying their revenue source, and by syndicating videos to…