Listen to this article When was the last time you watched cable or satellite TV? If it were a long time ago, then you are not alone. Traditional TV is on the decline. Table of Contents : 1. Why should you...
Category - Marketing
Anusha Sriram
Understanding OTT User Management
Listen to this article You’ve just started a new video business! Great! Let’s walk through some of the challenges any streaming business faces while managing and scaling its service. Are your employees able to...
Anjana Devi
Why does your VOD content need trailers?
Listen to this article Marketing your content with trailers is one of the most effective ways to take it to your audience. The trailer makes them curious about the movie/show and gives them a glimpse into what it will...
Grow your audience with OTT Video Apps
Listen to this article From being a YouTuber, you have successfully expanded in to the Video on Demand (VOD) Business and have started seeing progress. Your subscriptions are growing steadily and so is your income. And...
Jayaker
6 things to consider before you launch an online course
Listen to this article You are an expert teacher and have invested time in developing a specialized curriculum to cater to your students. Your chosen field could be anything – yoga, music, life coach, spirituality...
Drive organic discovery by optimizing your OTT and Mobile Apps
Listen to this article You have built an OTT Video Stream Service and Mobile apps using Ventuno's easy and affordable SaaS solution. Your next challenge is to market it efficiently, so that users can easily discover the...
Is your video business ready for OTT?
Listen to this article The era of one-dimensional, rigid and linear television has given way to interactive Over-The-Top (OTT) streaming. For the first time in the history of Television, advertisers are spending more...
How to create your own Roku app without any coding
Listen to this article Over the last few years, streaming device maker Roku has become one of the most attractive opportunities for broadcasters. The reason? It powers 38% of smart TVs sold in the United States. As of...
Viveka SWhich video streaming app should you launch first?
Listen to this article If you are a business owner or content creator that has recently hopped on the OTT bandwagon, the number of options to explore might seem overwhelming. A 2019 study conducted by Deloitte shows...
Priyanka DesaiHow to increase the user base for your OTT service
Listen to this article 2020 has been a weird year for all of us, the world has changed completely and we cannot ignore the negative consequences.The pandemic, however, has been a blessing for Digital Platforms (OTT)...
Pranav Vanjari