The General Data Protection Regulation (GDPR) is a set of data protection laws that were adopted by the European Union (EU) in 2018. One of the main provisions of the GDPR is the requirement that organizations obtain explicit consent from individuals before collecting, processing, or using their personal data.
GDPR consent management refers to the processes and technologies that organizations use to ensure that they are compliant with the GDPR's consent requirements. This can include implementing consent forms and procedures, maintaining records of consent, and providing clear and transparent information to individuals about how their personal data will be used.
In order to be compliant with the GDPR, organizations must be able to demonstrate that they have obtained valid consent from individuals for the processing of their personal data. This includes ensuring that the consent is freely given, specific, informed, and unambiguous.
GDPR consent management is an important aspect of data protection and privacy, and organizations that fail to comply with the GDPR's consent requirements can face significant fines and other penalties.