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Evaluating OTT Platforms for AVOD and FAST: Key Features to Look For
Which video streaming app should you launch first?
If you are a business owner or content creator that has recently hopped on the OTT bandwagon, the number of options to explore might seem overwhelming. A 2019 study conducted by Deloitte shows that 69% of the households in the US subscribed to streaming services in 2018 alone. eMarketer predicts that by 2022, 55.1 million…
What is OTT and is it right for your video business?
Depending on who you ask, TV is either dead or stronger than ever. Polarizing extremes indeed; however, one thing that has changed for sure is how audiences consume video content now. The viewership of OTT streaming platforms and other online video platforms is following a constant upward trend. All one needs to access such content…
How to create your own Roku app without any coding
Over the last few years, streaming device maker Roku has become one of the most attractive opportunities for broadcasters. The reason? It powers 38% of smart TVs sold in the United States. As of the second quarter of 2022, Roku reported a total of around 63.1 million monthly active users in the United States. Roku…
How to reduce video delivery time by using Video Chunk Encoding
To get a video ready for consumption on web and mobile devices, you will have to first upload the master video file on to the server. And then encode the file before delivery. This is a time-consuming process. In an industry where ‘Who gets the eyeball first?’ plays an important role in video becoming a…
6 things to consider before you launch an online course
You are an expert teacher and have invested time in developing a specialized curriculum to cater to your students. Your chosen field could be anything – yoga, music, life coach, spirituality, cookery, self-help, language, art, leadership or executive training. Now you are exploring other avenues to reach more students, especially in the online space. What…
Grow your audience with OTT Video Apps
From being a YouTuber, you have successfully expanded in to the Video on Demand (VOD) Business and have started seeing progress. Your subscriptions are growing steadily and so is your income. And then, you begin to wonder, “What’s next? Where will the next set of subscriptions come from?” The short answer to the question –…
11 key features to look for in an OTT platform
The global demand for streaming services has skyrocketed, with audiences shifting from traditional cable TV to on-demand digital content. Viewers now expect high-quality, easily accessible content anytime, anywhere. This surge in demand has led to fierce competition, making it essential for businesses to establish a strong presence in the OTT (Over-the-Top) space. To stay ahead…
5 reasons why YouTubers should launch their own video streaming service
YouTube is a great platform to build an audience and make money. We all have heard of YouTubers starting from scratch and making millions in revenue. But is YouTube the only place to monetize your videos? The answer is no. Lots of content creators have started realizing that there are other ways to additionally monetize…
How would you like your video served?
While we all enjoy watching videos online, rarely do we think how the video gets streamed to the video player. Is the video sent as a single monolith file by the server that is progressively downloaded and played back by the player? Or is the video sent as small chunks of ‘mini video files’ that…
Transcoding Audio File With An Image
You have an audio file and want to generate a video file for the same. You can do so by transcoding the audio file with an image. We can do this by creating a video stream from the image and attaching the audio stream to it. We use ffmpeg for this process. Conversion process Step…
