A lot has been written about the decline of TV and the rise of OTT. But how fast is the decline? The US pay-TV lost a total of about 900000 subs in Q3 2023 alone and research suggests that pay TV customers in the US will fall by less than six million over the next…
With the traditional cable TV slowly going out of use, it is not strange to find people using several different devices for content consumption. They could stream Amazon Fire TV with their family in the evenings, catch up on their favorite films while commuting to work on Netflix mobile, and end the day with watching…
When you build an OTT solution, the 1st question that pops up is what all endpoints should you support? Does your solution include a responsive website, an Android app and an iOS mobile app? Yes! What about connected TV apps for Roku, Apple TV, Fire TV, and Android TV? Definitely! The one thing that gets…