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Last Updated on August 5, 2026 by
Evaluating OTT Platforms for AVOD and FAST: Key Features to Look For
Last Updated on August 5, 2026 by
Evaluating OTT Platforms for AVOD and FAST: Key Features to Look For

Last Updated on March 31, 2023 by Anjana Devi Today, people are abandoning traditional cables and streaming videos on OTT ( Over-the-top ) platforms. About 235 million Americans are now consuming digital video on streaming media devices like Smart TVs, a Roku, or gaming consoles to view their content. Some of the best OTT services like Hulu, Amazon…

Last Updated on December 30, 2022 by Anjana Devi There is a thin line between justifying customer data recording for a better experience and a breach of privacy. Every app on your phone, whether it is an OTT platform or an eCommerce site, records a certain amount of personal data relating to your tastes, preferences,…

Last Updated on December 30, 2022 by Anjana Devi We have witnessed the rapid rise of OTT platforms and content over the past few years now. What started with Netflix now has major well-established brands such as Apple investing their resources in the OTT space. This space is still highly evolving and rapidly growing day…
Last Updated on January 2, 2023 by Anjana Devi With the rise of social media and live streaming apps, it’s easier than ever to connect with your audience. Whether you’re an influencer trying to boost engagement or a broadcaster looking for a new way to promote yourself, live video is a great way to do…

Last Updated on May 21, 2025 by Anjana Devi A platform’s ability to retain and engage with its subscribers over a certain period helps find out how successful the OTT platform is at satisfying its existing customers. Not only that, it helps boost customer loyalty, ROI, and user acquisition. According to the Research Director at Park Associates, “They…