OTT Marketing Strategy: Tips to Add and Retain More Customers

With the advent of smartphones, content consumption went from traditional TV to laptops and handheld phones. The pandemic accelerated that further. The necessity to stay at home saw many users watching movies, videos, playing games – in short, using more of the internet to escape the boredom of being cooped up indoors.  The OTT (short…

The Ultimate Guide on How to Create a Video Website

Are you an online entrepreneur who wants to create a video website? Imagine creating a YouTube-like website and payment platform yourself, to sell your videos with just a few clicks! What if we told you that the video streaming market is projected to be worth $1,039 billion by 2027, growing from $121.61 million in 2019. Unbelievable, right?!…

best ott platform providers

7 Best OTT Platform Service Providers [With List of Pros and Cons]

Today, people are abandoning traditional cables and streaming videos on OTT ( Over-the-top ) platforms.  About 235 million Americans are now consuming digital video on streaming media devices like Smart TVs, a Roku, or gaming consoles to view their content.  Some of the best OTT services like Hulu, Amazon Prime Video, HBO Now, Netflix, etc., are earning revenue in…

How to increase the user base for your OTT service

2020 has been a weird year for all of us, the world has changed completely and we cannot ignore the negative consequences. The pandemic, however, has been a blessing for Digital Platforms (OTT). Netflix added a record-breaking 36 million new users just in 2020, mind-boggling right? The OTT video business is surging like never before and…

How to Build an Android TV app – A step by step guide

How to Build an Android TV app – A step by step guide

Android TV is rising in popularity owing to the growing consumption of video content over OTT platforms. What gives Android TV an edge over competitors is the ease of use and quick access to content through Android TV apps.  As a video content creator, you can reach a wider audience through a customized Android TV…

How To Build Your Samsung TV App Without Any Coding
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How To Build Your Samsung TV App Without Any Coding

The OTT TV industry has become a highly competitive space for content creators. Year after year, several new players are coming into the markets the world over and the competition just keeps growing.  To give your brand a fighting chance at survival and market dominance, you need to be present on every OTT platform and…

SaaS OTT

6 Reasons to Prefer SaaS Solutions over Clone Script for Building your OTT Platform

Online video streaming has transformed the way people consume video content. OTT platforms built using customized SaaS solutions or a Clone Script of popular websites like Netflix have taken over TV viewership.  Video content is now accessible across multiple screens as it streams over the internet. The availability of streaming services across devices offers viewers…

A Step-by-Step Guide to Building Your Audio Streaming Platform

Isn’t it impressive to see how much technology has advanced over the last few decades? Walkmans, CD players, etc., used to be a luxury just a while ago and are now just things of the past. Streaming online audio is the go-to choice today. Downloading music to your phones or listening to the radio was…

How To Launch an OTT Service In 2022?

Thinking of building a Netflix-style video streaming service? Launching your own OTT service is not a smooth sailing voyage unless you’ve got a trusted OTT service provider. The right OTT vendor can ease your pain with its rich platform and business monetization solutions. It’s like having a great film production team who are proactively setting…