How to Record a Live Stream: A Complete Guide
With the rise of social media and live streaming apps, it’s easier than ever to connect with your audience. Whether you’re an influencer trying to boost engagement or a broadcaster looking for a new way to promote yourself, live video is a great way to do it! In the first quarter of 2021, 24% of global…
The Rise of Vernacular OTT
‘Vocal for Local’ is not just a slogan for entrepreneurs and startups anymore; it’s transcending borders and developing a new attitude toward localized content on OTT (Over The Top) platforms. The Coronavirus pandemic prevented travel and other movements, we were all compelled to remain at home. COVID-19 was expected to be a setback for filmmakers…
How to Make Money Live Streaming: A Step-by-Step Guide
If you are a video content creator or broadcaster, you probably want to know how to make money streaming. You must be already aware of how many OTT service providers like Hulu, HBO Now, Netflix, and others are earning billions. In 2020, eMarketer carried out a forecast of video subscription revenues for the first time and broke…
What is VOD And How does it work for your Streaming Business?
VOD or Video on Demand is not just the present, but the future of the streaming industry. Ask yourself a question, how are you consuming content these days? Definitely not on your traditional cable network or DTH anymore. Gone are the days when we used to glue ourselves in front of the TV and wait…
How to Create a Successful Video Monetization Strategy in 2021
Want to make lots of money from your online videos, but unsure of where to start? Well, it’s not just you. There are many others who have overcome a similar problem using a solution that doesn’t sound like “YouTube”. So, what is the solution, really? It’s OTT. The OTT business world over is flourishing to…
6 Reasons Why Your Video Business Needs an OTT App
The COVID-19 pandemic has spurred new ways for video content creators to reach their viewers. Building an OTT app for your video business is the new wave, and some popular OTT services like Netflix, Amazon Prime, etc. are proving this right. With the escalating pandemic crisis forcing people to stay indoors, OTT (Over-the-Top) makes sure they don’t…
OTT Marketing Strategy: Tips to Add and Retain More Customers
With the advent of smartphones, content consumption went from traditional TV to laptops and handheld phones. The pandemic accelerated that further. The necessity to stay at home saw many users watching movies, videos, playing games – in short, using more of the internet to escape the boredom of being cooped up indoors. The OTT (short…
The Ultimate Guide on How to Create a Video Website
Are you an online entrepreneur who wants to create a video website? Imagine creating a YouTube-like website and payment platform yourself, to sell your videos with just a few clicks! What if we told you that the video streaming market is projected to be worth $1,039 billion by 2027, growing from $121.61 million in 2019. Unbelievable, right?!…
7 Best OTT Platform Service Providers [With List of Pros and Cons]
Today, people are abandoning traditional cables and streaming videos on OTT ( Over-the-top ) platforms. About 235 million Americans are now consuming digital video on streaming media devices like Smart TVs, a Roku, or gaming consoles to view their content. Some of the best OTT services like Hulu, Amazon Prime Video, HBO Now, Netflix, etc., are earning revenue in…
5 ways to Monetize Live Streaming
With Covid bringing our lives to a near standstill, many of us took to the internet in various ways. We connected with our loved ones over video and voice calls, we watched (rather binged) video content. Tons of people started their own YouTube channels and we discussed everything under the sun – recipes, Zumba lessons,…
How to increase the user base for your OTT service
2020 has been a weird year for all of us, the world has changed completely and we cannot ignore the negative consequences. The pandemic, however, has been a blessing for Digital Platforms (OTT). Netflix added a record-breaking 36 million new users just in 2020, mind-boggling right? The OTT video business is surging like never before and…