Signup coupons are discounts or promotions that are offered to customers when they sign up for a new subscription or service. They are typically used as a way to encourage new users to try out the service and to drive...

Holiday coupons are discounts or promotions that are offered by businesses or organizations during holiday seasons or other special occasions. In streaming businesses, holiday coupons are typically used as a way to...

In the context of email, placeholders are special tags or codes that are used to insert dynamic content into an email template. Placeholders can be used to include a variety of information in an email, such as the...

A whitelabel OTT platform is a video streaming service that is designed to be branded and customized by other companies or organizations. It is typically used by companies that want to offer their own branded streaming...

Churn refers to the rate at which users cancel or stop using a particular service. It is typically measured as a percentage of the total number of users over a specific period of time. To figure out your churn rate...

The General Data Protection Regulation (GDPR) is a set of data protection laws that were adopted by the European Union (EU) in 2018. One of the main provisions of the GDPR is the requirement that organizations obtain...

Geotargeting refers to the practice of targeting online content, advertising, or other services to specific geographic locations. This can be done through the use of IP addresses, GPS data, or other location-identifying...

Adaptive bitrate encoding is a technique used to optimize the delivery of video and audio content over the internet. It involves encoding the content at multiple bitrates and resolutions, and then using algorithms to...

Video CMS refers to a type of software that is used to manage and publish video content that is delivered over the internet, typically through a streaming service or platform. A video CMS typically includes features and...

The rule of thirds is a basic principle of photography and visual design that suggests that an image or composition can be divided into nine equal parts by drawing two equally-spaced horizontal lines and two equally...